5 TRENDS IN THE FOOD INDUSTRY FOR 2023

Entrepreneurship is something very interesting, especially when we are facing a market that has an impact on the economy, such as the food segment. And to be competitive, it is important to be aware of new trends in the food industry.

The food segment, with no doubt, is a great example of a sector that brings great opportunities and actively participates in economic growth.

However, to be possible, managers must also be engaged and informed about the news in the segment. If that’s your goal, then you’ve come to the right place!

So how about knowing the food industry trends for 2023? Continue reading and check out some points that deserve your attention for next year.

How important is it to be aware of trends in the food industry?

When we talk about trends, it is common for subjects such as fashion or decoration to come to mind. However, this is a much wider concept that is present in absolutely all areas, including health, education and, of course, the food industry.

The food market is directly dictated by consumer behavior. So, observing it carefully is fundamental so that resources can be directed to the liking and meeting the demands of this group.

However, that is not all. There are also production-oriented trends, such as those involving the use of technological resources and new strategies for process optimization.

The use of technology is a strong trend that is here to stay, promoting increased productivity, creating jobs and making the food produced safer and in line with international and national safety standards for the sector.

Therefore, observing trends is also ensuring that your company remains active in the market, retaining and winning over an increasingly active clientele and leaving your mark in the segment.

What are the main food industry trends for 2023?

Now, check out the top food industry trends for 2023 and see what should be under your radar!

1. Products focused on consumer health

One of the biggest food trends for 2023—and likely for years to come—involves manufacturing products aimed at improving physical and mental health.

Consumers are increasingly concerned about their own well-being and what they put on their plates, aware of the impact that food can cause.

In this sense, it is natural that the demand for products with functional ingredients has grown – and will continue to grow – considerably.

In the public’s focus is the search for foods that increase energy, optimize cognitive performance and stabilize mood, in addition to providing nutrition and flavor for everyday life.

2. Use of technology to facilitate communication between devices – IoT

Industry 4.0 is here to stay. In this reality, the use of monitoring tools is a great strategy to improve the day-to-day work in the food sector.

Machines and systems connected along the entire production chain collect data and monitor machines, even from a distance. So is the remote monitoring program, which is a great example of connection in the packaging and end-of-line industries.

With this trend in mind, Indumak has developed LINK-K, a remote monitoring program that uses technology to do everything remotely. With the data stored in the cloud, it is possible to make a more detailed analysis of the problems and solutions and, thus, make decisions with more security and strategy.

4. Process automation

As well as the use of technology more directly in industry, process automation is also part of the pillars of industry 4.0 and can be seen as a trend in the food industry for 2023.

The objective of procedural automation is to optimize the routine of the manager and the entire team of employees, making everything flow more naturally.

Automation in the packaging process, for example, in addition to accelerating this process, allows waste to be reduced and food safety and hygiene to be improved.

In this way, the use of automatic VFFS, filler, balers, palletizing systems, among other equipment, will be increasingly essential in the food industry.

4.Use of integrated technology

Technological resources are present from the moment food is planted to its harvest, processing, packaging and distribution to the final consumer. They help to optimize processes, making them faster, safer and more standardized. That is: more quality and safety for your customer!

The integration of machines and equipment is fundamental in optimizing production, generating more flexibility, quality and reliability, in addition to speed and savings in time and money.

The management of a production chain evolves as the integration between machines, systems and processes increases, with the maximization of productivity, availability, programming, development and compliance. In addition to minimizing risks and errors.

5. Sustainability

Finally, still in the wave of vertical farms, we have sustainability as a strong trend for next year. It is already a stamped figure in recent years, but comes with even more strength for future periods.

Investing in sustainable agriculture or using resources that care about the environment in other stages of the production chain is essential not only to take care of the planet, but also to reduce costs in companies and make your brand much more accepted in the market.

Strengthen your reputation and, in addition, help the Earth to remain firm and strong for longer!

Did you like to check out some of the main food industry trends for 2023? Now, start planning for them to be part of your company from the beginning of next year!

Interested in optimizing your business? So feel free to get in touch with Indumak to check out our services and understand how our solutions can increase your company’s productivity and improve your day-to-day earnings. Count on us!